Trending...
- Tampa-Based Digital Marketing Agency Launches New Website to Help Local Businesses Grow Online - 117
- California: Governor Newsom announces new tax credits that will generate $2.1 billion investment in world's 4th largest economy
- New PSA Campaign to Address Black Maternal and Infant Mortality in Los Angeles County
LOS ANGELES - Californer -- Students in Professor Zachary Vernon's graphic design class at Cal State LA are used to creating visual campaigns for mock clients. But on December 9, those clients were in the room, listening intently as the undergraduate students presented their final projects of the semester: Anti-hate PSA campaigns that promote inclusion and hate crime reporting for the City of Los Angeles' LA For All' campaign.
"We launched LA For All to address hate in our city and to stand up for diversity, inclusion and belonging in LA," said Capri Maddox, Executive Director of the city's Civil + Human Rights and Equity Department and Cal State LA alumna. "Involving Cal State LA students in this work is a natural fit. These young people are the future of LA, and their vision for an inclusive and empowered Los Angeles is what we're fighting for at the LA Civil Rights Department. We are so honored to have this partnership with Cal State LA."
"The opportunity to partner with the City of Los Angeles on this important initiative was very exciting, and to see our faculty and students offer their insight and artwork to move this message forward is inspiring. Capri Maddox is an amazing ambassador for both the city and our university. We are grateful for her leadership," said Janet Dial, Vice President for University Advancement and Executive Director of the Cal State LA Foundation.
More on The Californer
LA For All, launched in May by the Civil + Human Rights and Equity Department (also known as LA Civil Rights), is an anti-hate campaign running in 18 languages and more than 4,000 ad spaces across Greater Los Angeles. It's bright colors and messages like "LA is for Everyone" and "I Belong. You Belong. We Belong." have adorned buses, trains, parks, stadiums and more, making it the largest anti-hate PSA campaign in city government history.
That campaign is now growing with the perspectives of Cal State LA undergraduate students, many of whom grew up nearby amidst a 5-year rise in reported hate crimes in Los Angeles, including a 20% jump last year alone.
The students in Professor Vernon's Concept Development course were tasked with creating a compelling poster design that communicated their personal interpretation of one of the main messages of the 'LA for All' campaign. The students produced work that ranged from illustration and photography to abstract art pieces and typographic designs.
Click here to view the student works (https://civilandhumanrights.lacity.org/our-programs/la-all-stop-hate-resource-hub/la-all-cal-state-la-student-work).
"We launched LA For All to address hate in our city and to stand up for diversity, inclusion and belonging in LA," said Capri Maddox, Executive Director of the city's Civil + Human Rights and Equity Department and Cal State LA alumna. "Involving Cal State LA students in this work is a natural fit. These young people are the future of LA, and their vision for an inclusive and empowered Los Angeles is what we're fighting for at the LA Civil Rights Department. We are so honored to have this partnership with Cal State LA."
"The opportunity to partner with the City of Los Angeles on this important initiative was very exciting, and to see our faculty and students offer their insight and artwork to move this message forward is inspiring. Capri Maddox is an amazing ambassador for both the city and our university. We are grateful for her leadership," said Janet Dial, Vice President for University Advancement and Executive Director of the Cal State LA Foundation.
More on The Californer
- Terra Divine Skincare Earns Coveted Spot on Organically Becca's Clean Brand Master List
- NBA Champion Lamar Odom Launches Anti-Addiction Meme Coin, Ushering in a Disruptive Innovation in Web3
- Emmetra Partners with Renesas to Advance Agentic AI-Powered Imaging Solutions
- Gravity to Bring 5-Minute EV Charging to 8 Sites Across Greater LA
- California: Governor Newsom issues statement on Pope Leo XIV, the first American Pope
LA For All, launched in May by the Civil + Human Rights and Equity Department (also known as LA Civil Rights), is an anti-hate campaign running in 18 languages and more than 4,000 ad spaces across Greater Los Angeles. It's bright colors and messages like "LA is for Everyone" and "I Belong. You Belong. We Belong." have adorned buses, trains, parks, stadiums and more, making it the largest anti-hate PSA campaign in city government history.
That campaign is now growing with the perspectives of Cal State LA undergraduate students, many of whom grew up nearby amidst a 5-year rise in reported hate crimes in Los Angeles, including a 20% jump last year alone.
The students in Professor Vernon's Concept Development course were tasked with creating a compelling poster design that communicated their personal interpretation of one of the main messages of the 'LA for All' campaign. The students produced work that ranged from illustration and photography to abstract art pieces and typographic designs.
Click here to view the student works (https://civilandhumanrights.lacity.org/our-programs/la-all-stop-hate-resource-hub/la-all-cal-state-la-student-work).
Source: Cal State LA
0 Comments
Latest on The Californer
- California businesses in near-universal compliance with prohibition of intoxicating hemp products harmful to youth
- California: Governor Newsom announces upgrades to 21 state fish hatcheries to boost salmon populations
- Solaris Energy Infrastructure, Inc. (SEI) Investors Who Lost Money Have Opportunity to Lead Securities Fraud Lawsuit
- Risk Rater, Threat Assessment App, gives Users the Same Threat Evaluation as the Rich and Powerful
- Is it Really True That Tariffs Will Raise Car Insurance Rates?
- ScreenPoints Puts Film Investors in the Credits—and in the Money With New FinTech Platform
- Coastal Business Systems Wraps Up Successful 2025 Tech Show in Redding
- AdOcto Turns AirBnBs Into High-Impact Advertising Channels
- Zefr Announces Launch of Pre-Screen Brand Safety Solution for Google's Search Partner Network (SPN)
- Pathways to Adulthood Conference May 17 at Melville Marriott Honoring NYS Assembly Member Jodi Giglio, Suffolk County Legislator Nick Caracappa
- Adster Techologies awarded US Patent for breakthrough innovation in reducing latency in Ad Serving
- Flexi-View Lending Closes $5.05 Million Residential Acquisition Loan in Billings, Montana
- Robert Fabbio Inducted into the Austin Technology Council Hall of Fame
- California: Governor Newsom, Superintendent Thurmond announce over $618 million to support another 458 community schools
- California: Governor Newsom announces judicial appointments 5.7.25
- Long Beach to Commemorate its Naval History with Commemorative Community Event
- Long Beach: City Celebrates Inaugural National Home Improvement Month: Love Where You Live
- California sues Trump administration for illegally withholding billions in bipartisan infrastructure funds: 'Another Trump gift to China'
- Tale of two trains: California high-speed rail leaves Texas in the dust
- California: State invests nearly $33 billion in cap-and-trade dollars to make communities cleaner and healthier