Erin Kuiper named General Manager of InBuckeye, the city's only hyperlocal news source
The Californer/10284620

BUCKEYE, Ariz. - Californer -- InBuckeye, a vital resource for community information and a prime venue for local business exposure, is excited to announce Erin Kuiper as its General Manager.

Kuiper, a lifelong Buckeye resident, grew up on her family's dairy farm on the west side of town. She has witnessed Buckeye's transformation from a small agricultural community to a vibrant and rapidly growing city. Her deep-rooted connection to Buckeye inspires her in her new role.

"I am beyond excited to join the InBuckeye team as General Manager," Kuiper shares. "Buckeye raised me, and Buckeye is where my husband and I have chosen to raise our three children and run our small real estate business. We love Buckeye, and it is time Buckeye gets back to the community connection that we all need and crave here in our beloved city."

Kuiper's appointment as General Manager comes with enthusiasm and optimism about the future of the platform, which will provide captivating and informative print and digital news products, and a vibrant social media presence service.

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Publisher Scott Bartle expresses his confidence in Kuiper's leadership, noting her deep community ties and strong leadership qualities: "We are thrilled to have found the perfect person to lead our company. By all accounts, Erin is a terrific human being with an unparalleled pulse on the community."

Vincent Manfredi, Advertising Director, highlights the strategic advantage Kuiper brings to InBuckeye: "We started InMaricopa in 2004, which provides 20 years of lessons from which InBuckeye will benefit. Erin brings InBuckeye instant credibility in the marketplace as a lifelong resident."

Bartle and Manfredi are the minds behind InMaricopa, a daily news website, monthly newsmagazine and advertising agency that has grown since 2004 to become Pinal County's most widely distributed print journalism product with half a million monthly users online.

"With the blueprint and expertise offered by the great Scott Bartle and Vincent Manfredi from their 20-year success with InMaricopa, InBuckeye is primed to hit the ground running," Kuiper says.

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Utilizing the successful InMaricopa model, which leverages seasoned journalists, honesty, integrity, and a will to serve the public, Managing Editor Elias Weiss is confident InBuckeye will become the daily port-of-call for residents seeking to inform themselves about the issues that affect them most.

"Buckeye deserves — and demands — its own source of hyperlocal news and information," Weiss says. "A thriving free press is absolutely requisite in any growing community; it amplifies the voices of the silenced, trumpets the successes of the city and its residents, and holds the government accountable. A transparent government is a more trustworthy, competent and productive government, something under which every American is entitled to live."

Visit InBuckeye to learn more