The Californer - La Duke Contributes to Landmark Global Book

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ONE PERCENT SAFER is more than a book, it's a movement, and you can be part of it.

DETROIT - Californer -- 2.78 million people died last year due to work accidents or work-related ill-health.

No doubt that's an unacceptable number, but it's also hard to get our heads around, so let's break it down. It's 7,616 people dead every day. It's 317 every hour. 10 seconds, and another person dead. Another person just like you. Yet organizations rarely discuss safety in this way – it's usually only ever about Accident Frequencies and Lost Time Injury Rates. Real people suddenly fade out to become mere numbers.

At this point you have a couple of options. You can accept that this is just what happens in the world of work and carry on doing things the way you always have. Or you can join us and imagine a world where all organizations commit to being ONE PERCENT SAFER every day. You can be a change-maker and game-changer in your organization and be part of the ONE PERCENT SAFER movement. It's this simple: if we all do just one thing, just improve things by one percent, then that's 28,000 people that get to go home without harm, instead of ending up dead – each year. 28,000 husbands, wives, partners, mothers, fathers, brothers, sisters, sons, daughters, friends, and co-workers. 28,000 humans. Wouldn't that be incredible to be part of a movement that helps save 28,000 lives?

To get us started, the ONE PERCENT SAFER book harnesses contributions from 142 of the world's leading thinkers, creating a compendium of ideas that anyone, anywhere, can access and put in place to create a safer, healthier world of work. Brought together for the first time in this book by Professor Dr Andrew Sharman, who comments

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La Duke, one of 142 "global game-changers and thought leaders" said, "It's hard enough to turn down an offer to write a chapter of a book when you are asked by when you are asked by two prestigious Swiss institutes, but when you add that all the proceeds are going to help safety people in need because of the global pandemic AND that giants of industry who have shaped my overall views on management, leadership, and occupational safety, I just couldn't refuse—this was too great an opportunity. An opportunity to have a global impact on my field and do it in cooperation with so many incredible thinkers…I mean, really was there any other sane decision?"

Phil La Duke is a popular speaker & writer with more than 1000 works in print.\and is published on all inhabited continents. His first book is a visceral, no-holds-barred look at worker safety, I Know My Shoes Are Untied! Mind Your Own Business. An Iconoclast's View of Workers' Safety. His second book Lone Gunman: Rewriting the Handbook On Workplace Violence Prevention listed as #16 on Pretty Progressive magazine's list of 49 books that powerful women study in detail. His most book, Blood In My Pockets Is Blood On Your Hands was recently released and will be followed by Loving An Addict: Collateral Damage Of the Opioid Epidemic due to be released in December.

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The book is just a starter, the movement is about much more than the book. It's about you, your organization, your community taking up our ONE PERCENT SAFER challenge, and being that game-changer to make things ONE PERCENT SAFER. It's about you sharing and telling us what you're going to do, and then actually making it happen! Yes we want to hear your ideas, but most importantly we want to see you putting them in action. What you do will inspire and motivate others and in the words of Mahatma Gandhi: "Be the change that you wish to see in the world."

We can't fix everything all at once. But we can do something right now. We want individuals and organizations alike to join the ONE PERCENT SAFER movement. We want you to do one thing. Just make your organization ONE PERCENT SAFER.

Come and join us, become a global game-changer at www.onepercentsafer.com and let's make the world a safer place, one day, one life, one percent at a time

#ONEPERCENTSAFER

Notes to editors

ONE PERCENT SAFER Foundation
All profits from the sale of the book go directly to the One Percent Safer Foundation, an independently-governed charitable fund created to provide support in two ways:

The provision of practical help in the form of small grants or support with professional education and development to OSH professionals who have lost their job as a result of the pandemic
The provision of small grants of 'seed capital' or support with education and development for third sector organizations, voluntary / charitable institutions, and not-for-profit organizations (such as community organizations, social enterprises and co-operatives) who wish to begin a project in order to become one percent safe