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A mobile‑first motion graphics app that enables creators, marketers & small businesses to quickly produce professional animations, video intros, product reels, and social media visuals without the complexity of traditional design or editing tools
SAN FRANCISCO - Californer -- Tangents today announced the launch of ShortMotion, a mobile‑first motion graphics app designed to strip away the complexity of traditional animation tools and make professional‑looking motion graphics accessible to everyone.
For decades, Adobe After Effects has been the industry standard for motion graphics, powering everything from intros and logo animations to product reels and transitions. But for beginners and small businesses, the steep learning curve, keyframing, masking, timelines, rotoscoping, has kept motion graphics out of reach.
ShortMotion solves this problem by rethinking the workflow from the ground up:
"Motion graphics shouldn't require years of training," said Amritpal Sandhu, founder of Tangents. "With ShortMotion, we've taken the power of After Effects and made it radically easier, so anyone can become a motion designer."
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ShortMotion empowers creators to produce intros, transitions, and product showcases for platforms like YouTube, TikTok, and Instagram in minutes. For small businesses, it offers a fast, affordable way to animate product reels and marketing visuals without hiring professional designers.
Availability
Tangents is a creative technology company focused on building accessible tools for the next generation of creators and entrepreneurs. Founded by Amritpal Sandhu, Tangents develops products that simplify complex creative workflows and empower "anywhere businesses" to tell their stories visually.
More on The Californer
For decades, Adobe After Effects has been the industry standard for motion graphics, powering everything from intros and logo animations to product reels and transitions. But for beginners and small businesses, the steep learning curve, keyframing, masking, timelines, rotoscoping, has kept motion graphics out of reach.
ShortMotion solves this problem by rethinking the workflow from the ground up:
- Mobile‑first design: Built for iPhone, with Android on the way, ensuring accessibility for the widest audience.
- Simplified timeline: One timeline per selected element, eliminating clutter and confusion.
- Block‑based animations: Drag‑and‑drop modules that can be resized, stacked, and moved like LEGO pieces.
- Preset animations: Curated options that remove the need for complex keyframes or graphs.
- Native performance: Developed with Swift, UIKit, and SceneKit for seamless Apple integration.
"Motion graphics shouldn't require years of training," said Amritpal Sandhu, founder of Tangents. "With ShortMotion, we've taken the power of After Effects and made it radically easier, so anyone can become a motion designer."
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ShortMotion empowers creators to produce intros, transitions, and product showcases for platforms like YouTube, TikTok, and Instagram in minutes. For small businesses, it offers a fast, affordable way to animate product reels and marketing visuals without hiring professional designers.
Availability
- ShortMotion is available now for iPhone via the Apple App Store (https://apps.apple.com/us/app/shortmotion-animation-editor/id6752915446).
- Android users can join the waitlist at Tangens Inc (https://www.tangensinc.com/android-waitlist).
Tangents is a creative technology company focused on building accessible tools for the next generation of creators and entrepreneurs. Founded by Amritpal Sandhu, Tangents develops products that simplify complex creative workflows and empower "anywhere businesses" to tell their stories visually.
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Source: Tangents Inc.
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