BeyondTrucks Doubles Down on AI Investment with Hire of MIT PhD and Former Noodle.ai Chief Product Officer
The Californer/10320530

Trending...
SAN FRANCISCO, July 21, 2025 ~ BeyondTrucks, a leading provider of transportation management systems (TMS), has recently made a significant addition to their team. Mahriah Alf, an expert in AI product development and former Chief Product Officer at Noodle.ai, has joined the company as Head of Product.

According to Hans Galland, CEO of BeyondTrucks, the decision to bring Alf on board reflects the company's recognition of the immense potential that AI holds for both themselves and their customers. He believes that when combined with the right data and a multi-tenant operating system like BeyondTrucks, AI can provide fleets with a strategic advantage. This hire serves as a testament to the company's commitment to innovation in the field of AI.

In her new role as Head of Product at BeyondTrucks, Alf will be responsible for overseeing the development of native AI products. As AI continues to be integrated into all aspects of fleet operations, from load planning to back-office tasks, it is becoming increasingly crucial for fleets to stay competitive in an industry undergoing significant transformation.

More on The Californer
Alf brings with her an impressive set of credentials, including a PhD from MIT and extensive experience in building AI products. Prior to joining BeyondTrucks, she served as Strategy & Growth Executive at Distyl AI and also held an advisory role focused on supply chain AI solutions for Fortune 100 companies. However, it was during her time at Noodle.ai that she truly made her mark as a leader in the field of AI. Rising through the ranks over six years, she eventually became Chief Product Officer and led the development of AI/ML-native enterprise applications that delivered over $200 million in annual customer value.

Alf is excited about joining BeyondTrucks and believes that her experience developing highly successful AI solutions aligns perfectly with the company's mission and capabilities. She sees their platform as an ideal environment for fleet operators to leverage AI and achieve real ROI.

Unlike traditional TMS solutions that rely on bolt-on AI capabilities, BeyondTrucks' AI-native platform utilizes a multi-tenant cloud-based architecture and deep system integrations to provide real-time operational intelligence and automation for fleet operators. This unique architecture is designed to give fleet operations access to real-time data and workflows that can be automated or enhanced with AI.

With the addition of Mahriah Alf as Head of Product, BeyondTrucks is well-positioned to continue leading the way in AI-driven transportation management systems. As the industry continues to evolve, their innovative approach will undoubtedly help fleets stay ahead of the curve and achieve greater success.
Filed Under: Business

Show All News | Report Violation

0 Comments

Latest on The Californer