Trending...
- California: Governor Newsom honors fallen CAL FIRE Engineer
- California: Governor Newsom announces appointments 1.2.2026
- JS Gallery Brings Global Voices to LA Art Show 2026 with "OFF SCRIPT" Exhibition
NEWPORT BEACH, Calif., Jan. 14, 2022 /PRNewswire/ -- FitLab Inc., which powers the modern fitness journey by seamlessly integrating fitness studios, connected at-home experiences and mass-participation events in partnership with iconic athletes and brands, today announced the closing of its Series A financing, bringing total capital raised to more than $15 million. Investors include Two Styx Capital, CAVA Capital, Snoop Ventures, Audie Attar of Paradigm Sports Management, and Courtney Reum of M13. The funds will be used to scale its global brands, accelerate the opening of boutique fitness studios, launch new mass-participation events, and develop new technologies to enrich fitness experiences that bridge the gap between at-home and in-person fitness.
More on The Californer
FitLab Inc., based in Newport Beach, CA, was founded by former Nike and New Evolution Ventures executives Brian Kirkbride and Mike Melby in 2019 to solve the siloed nature of fitness and leverage the power of iconic athletes and brands to inspire you to move – wherever, whenever and however you desire. Through partnerships, proprietary development and a series of acquisitions, FitLab has developed an integrated platform that includes McGregor FAST, the combat-focused fitness experience by Conor McGregor and his lead trainers; XPT, the high-performance training system from Laird Hamilton and Gabby Reece that combines its proprietary Performance Breathing™ with proven training and recovery methods; and Electric, an iconic action sports brand focused on performance eyewear, apparel and accessories.
More on The Californer
- Glossa Launches AI-Powered Requirements Platform to Transform Software Implementations
- California: Governor Newsom's statement on Valero's Benicia refinery update
- California: Governor Newsom announces appointments 1.6.2026
- California: Governor Newsom lowers flags, proclaims January 7th as day of remembrance for Los Angeles fires
- Renowned Psychic Medium and Author Samantha McManus Expands Her Impact with New Offerings and Discounts
FitLab Inc., based in Newport Beach, CA, was founded by former Nike and New Evolution Ventures executives Brian Kirkbride and Mike Melby in 2019 to solve the siloed nature of fitness and leverage the power of iconic athletes and brands to inspire you to move – wherever, whenever and however you desire. Through partnerships, proprietary development and a series of acquisitions, FitLab has developed an integrated platform that includes McGregor FAST, the combat-focused fitness experience by Conor McGregor and his lead trainers; XPT, the high-performance training system from Laird Hamilton and Gabby Reece that combines its proprietary Performance Breathing™ with proven training and recovery methods; and Electric, an iconic action sports brand focused on performance eyewear, apparel and accessories.
Filed Under: Business
0 Comments
Latest on The Californer
- 113 Digital Media Announces the Visibility +PR Alignment Package
- Snell & Wilmer Attorney Gregory J. Sonnenberg Named Chair of CRF-OC's Associate Board of Directors
- California: As federal aid stalls, Governor Newsom announces proposed effort to close insurance gaps for LA fire survivors, expands mortgage relief
- Southeast Ventura County YMCA Served Over 34,000 People, Provided $439,797 In Financial Ad in 2025
- BrassTranscripts Expands AI Prompt Library to 104 Templates with Sales and Pricing Calculators
- Attention ALL MEDIA COMPANIES: You are going to LOVE the ADVERTISING REVENUES from this very special kind of VALENTINE'S DAY PROMOTION!
- Custom Home Builder Connecticut Valley Homes Wins 2025 Home of the Year from the Modular Home Builders Association
- One year after LA fires: California deploys firefighting resources and advanced technology, accelerates prevention efforts
- California: Governor Newsom statement on the passing of Congressman Doug LaMalfa
- Scoop Social Co. Partners with Air Canada to Celebrate New Direct Flights to Milan with Custom Italian Piaggio Ape Gelato Carts
- Breakout Phase for Public Company: New Partnerships, Zero Debt, and $20 Million Growth Capital Position Company for 2026 Acceleration
- Japan's Patented "Hammock'n" Smartphone Band Targets Hand Fatigue From Long Phone Use
- Reditus Group Introduces A New Empirical Model for Early-Stage B2B Growth
- CCHR: Harvard Review Exposes Institutional Corruption in Global Mental Health
- NEXO, the First AI Artist From 2045, Releases Cinematic Music Video for "STACK BAGS"
- GCAC adds InJoy as Efixii NFT Coupon Reseller
- Award Winning Comedian Returns to Diamond Mountain
- IT IS WHAT IT IS by Rodrigo Angel Jimenez-Ortega
- Goatimus Launches Dynamic Context: AI Prompt Engineering Gets Smarter
- Global License Exclusive Secured for Emesyl OTC Nausea Relief, Expanding Multi-Product Growth Strategy for Caring Brands, Inc. (N A S D A Q: CABR)