THE AESTHETIC SOCIETY NAMES MARK THEIS CHIEF EXECUTIVE OFFICER
The Californer/10239396

GARDEN GROVE, Calif., May 5, 2023 ~ The Aesthetic Society (American Society for Aesthetic Plastic Surgery) and The Aesthetic Surgery Education and Research Foundation (ASERF) have announced the appointment of Mark Theis as their incoming Chief Executive Officer.

Theis will be responsible for overseeing all organizational duties, including membership, education, technological advancement, and the fostering of industry partner potential. His stewardship will ultimately help to strengthen the organization's leadership role in aesthetic plastic surgery.

Dr. Melinda J. Haws, President of The Aesthetic Society, said: "Mark embodies leadership qualities and experience to take us to the next level in expanding the reach and influence of The Aesthetic Society without diluting our brand. His proactive data driven approach and passion, coupled with his entrepreneurial spirit make him a valuable asset as The Society works to expand its educational reach and membership, as well as advance the technology of the specialty."

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Theis is a proven leader in for-profit and nonprofit entities. He has led strategy development, marketing and sales, and operations for two major international hotel chains, Hyatt and Marriott. In addition, he held senior executive leadership positions for the Los Angeles, San Francisco, and Chicago Convention Bureaus where he gained experience in association marketing and management. Currently he is Vice President of Sales & Marketing for Los Angeles – based Proper Hospitality.

Theis expressed his gratitude at being appointed: "I am honored to be joining The Aesthetic Society and ASERF. By providing a multitude of educational opportunities, as well as technological advancements in the specialty of aesthetic plastic surgery, The Society is clearly setting the industry's gold standard. I am grateful to the Board of Directors for this opportunity to lead this exceptional organization of dedicated and talented professionals. I look forward to further elevating the profile and expanding membership and partnership opportunities for The Society."

Theis officially assumes his position on July 10th following Sue Dykema's departure from her long-time role as Executive Director at The Society & ASERF. Dykema was praised by Haws for her many years of exceptional service & contributions to both organizations which always prioritized member service & advancement of the specialty.

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