Trending...
- Grammy award-winning Cuban-Canadian artist Alex Cuba releases his 11th studio album, "Indole"
- California: Crime is down in San Francisco, key law enforcement partnerships yield successful results
- $73.6M Pipeline, $10M Crypto Play & Legal Firepower: Why Investors Are Watching Cycurion (N A S D A Q: CYCU) Like a Hawk
An LA celebrity influencer basketball event with 100+ Million followers, streaming, and viral content
LOS ANGELES - Californer -- GEN Agency has recently announced they will be hosting a TikTokers vs. YouTubers Celebrity Basketball Game on Jun 11, 2022 in LA, California. Pulling influencers from its own agency as well as other large community influencers, the event currently has a potential reach of over 100+ million followers worldwide. As the first agency-sponsored content event this summer, influencers will include: @swagboyq, @choctiv, @sharukhpitwallaa, @derektrendz, @prettiboiballo, @joshbutlertv, @thekidsmitty, and more. The event will be held at and partnered with Crosscourt in downtown Los Angeles and streamed LIVE at www.Midasplatform.tv on June 11 @ 3pm pst/6pm est for free.
The event will be divided into four twelve-minute quarters and have a content-creation and meet and greet block. Influencers will be divided into two teams, based on their highest social platform following and led by two GEN Agency influencers, @Zachtwa, and @Jonquall. Influencers and their content teams will have the opportunity to create content and collab with each other on-site. Food trucks and gifted merch from sponsors, a reception activation area, and DJ will be on-site. Additional Photography and videography teams are assigned to each team.
More on The Californer
"GEN Agency wants to diversify and democratize the influencer space - giving back to creators by providing them more opportunities for brand deals and exposure. We're excited to be hosting our inaugural West Coast sports event and using some innovative tech and spaces to highlight the creators. We're giving them a place to collaborate and build their community - one of the hardest parts of working in an online world," said GEN Agency CEO, Rachel Maeng Brown.
Host @ZachTwa said, "I'm super excited for my first Annual Influencer Basketball Game, TikTokers vs YouTubers. I wanted to host this event because I grew up playing basketball for my high school & AAU. This event is gonna bring so many diverse influencers together to create content and have fun showing off their different skills!! I definitely think my team is going to win but we're all going all have fun and do something different for the creators."
Gen Agency will be hosting a TikTokers vs. YouTubers basketball game on Jun 11, 2022 at Cross Courts LA and will be streamed live here www.Midasplatform.tv @ 3pm pst/6pm est.
More on The Californer
Press is free to attend this event, however RSVP is required.
Media Contact: business@genagency.co
GEN Agency is an influencer marketing agency, specializing in Influencer and Brand campaigns (deals), Event and Media production, and NIL Education and Consulting. It currently has partnerships with 100+ influencers, athletes, and brands.
CrossCourt is a basketball-focused lifestyle club built around an electric, convenient, and curated pickup-inspired experience.
MIDAS is an all in one Over The Top (OTT) streaming platform that allows creators and influencers to monetize their content. MIDAS, where your content is King!
The event will be divided into four twelve-minute quarters and have a content-creation and meet and greet block. Influencers will be divided into two teams, based on their highest social platform following and led by two GEN Agency influencers, @Zachtwa, and @Jonquall. Influencers and their content teams will have the opportunity to create content and collab with each other on-site. Food trucks and gifted merch from sponsors, a reception activation area, and DJ will be on-site. Additional Photography and videography teams are assigned to each team.
More on The Californer
- Luxury Hospitality Advisors Launches Realtor Training Based on Five Star Hotel Service Training
- Swidget Launches Luminance™ to Help Schools Achieve Alyssa's Law Compliance
- Farther's Michael Lee Named One of InvestmentNews' Rising Stars of 2025
- Growing Demand for EVA Mats Signals Shift in Car Interior Market
- 4th Annual Holidays In The Village, A European Marketplace
"GEN Agency wants to diversify and democratize the influencer space - giving back to creators by providing them more opportunities for brand deals and exposure. We're excited to be hosting our inaugural West Coast sports event and using some innovative tech and spaces to highlight the creators. We're giving them a place to collaborate and build their community - one of the hardest parts of working in an online world," said GEN Agency CEO, Rachel Maeng Brown.
Host @ZachTwa said, "I'm super excited for my first Annual Influencer Basketball Game, TikTokers vs YouTubers. I wanted to host this event because I grew up playing basketball for my high school & AAU. This event is gonna bring so many diverse influencers together to create content and have fun showing off their different skills!! I definitely think my team is going to win but we're all going all have fun and do something different for the creators."
Gen Agency will be hosting a TikTokers vs. YouTubers basketball game on Jun 11, 2022 at Cross Courts LA and will be streamed live here www.Midasplatform.tv @ 3pm pst/6pm est.
More on The Californer
- Moorpark College Named 2025 Pathway Champion for Driving Equity in Transfer Success
- MDRN MUSE Expands Insurance Network Coverage to Include Delta Dental & Cigna
- Chera TV: The Female-Led Platform Redefining Hollywood's Next Era of Storytelling
- California Student Aid Commission Launches 2026-27 Statewide Financial Aid Cycle at Ventura College
- California: Governor Newsom supports workers as Trump's shutdown hurts the economy
Press is free to attend this event, however RSVP is required.
Media Contact: business@genagency.co
GEN Agency is an influencer marketing agency, specializing in Influencer and Brand campaigns (deals), Event and Media production, and NIL Education and Consulting. It currently has partnerships with 100+ influencers, athletes, and brands.
CrossCourt is a basketball-focused lifestyle club built around an electric, convenient, and curated pickup-inspired experience.
MIDAS is an all in one Over The Top (OTT) streaming platform that allows creators and influencers to monetize their content. MIDAS, where your content is King!
Media Contact
business@genagency.co
business@genagency.co
Source: GEN Agency
0 Comments
Latest on The Californer
- BeatsToRapOn launches Verified Music Promotion Marketplace powered by AI Agents
- Who plays xs in the flash and which episodes has her? "Schway!"
- Frankie Blair Stars in "Disturbing Intentions: Good vs. Evil," Coming to Amazon Prime & Tubi Oct. 24
- Zero-Trust Architecture: NJTRX Addresses 60% of U.S. Investors' Custody Security Concerns
- White House to fire explosive artillery over major roadway in Southern California, I-5 to be temporarily shut down on Saturday due to life safety risk
- Sub-Millisecond Trading Platform: HNZLLQ Introduces Unified Gateway for Philippine Digital Asset Traders
- $2.1B Theft Losses: Bitquore Launches 1M+ TPS Platform with 95% Offline Asset Protection for U.S. Traders
- Ecko Unltd & Nexxlegacy - New Arrivals
- California: Governor Newsom announces appointments
- P4 The Network is Officially Launched
- Silva Construction Advises Homeowners on Smart Homes and Integrated Technology
- Cold Released on Vimeo Before Moving to Streaming Channels
- California invests nearly $5 billion for local projects to improve roadways, new alternative transport options
- City of Long Beach to Celebrate Completion of Ramona Park Signature Playground
- Long Beach to Host Citywide College & Career Expo on October 21
- America Anesthesia Partners Unveils New User-Friendly Website
- Intelassist Launches AI Exploratory Research to Support Client Growth
- Hiclean Tools Releases HCX2100 Electric Pressure Washer
- MacCase Announces New 2025 13-inch iPad Pro M5 and 11-inch iPad Pro M5 Cases
- Bùng Nổ Ra Mắt, AALIVE Tung Gói Thưởng 68% và Dàn Game Thuần Việt Hấp Dẫn