The Californer - LiveOne Launches All-Stars Talent Competition Series, Starting March 31, 2023

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LOS ANGELES--(BUSINESS WIRE)--LiveOne (Nasdaq: LVO), an award-winning, creator-first, music, entertainment and technology platform, announced today the launch of the LiveOne All-Stars Talent Competition Series, a year-long competition to celebrate the best and the brightest of the 3,000+ talented artists, both past and present, who have been featured across LiveOne's platforms over the past five years. Starting on Friday, March 31, 2023, there will be four quarterly competitions, with each winner advancing to the Final All-Stars Talent Competition, where they will compete for the All-Star title. The final competition will be a LiveOne PPV livestream event on New Year's Eve (Dec 31, 2023), and the winner will be chosen with the help of the live global audience.

The launch of the LiveOne All-Stars Talent Competition Series celebrates LiveOne delivering over the past five years exciting, high-quality entertainment to fans across the globe. LiveOne has provided over 5.2 billion impressions, 334 million livestream views and over 100 hours of music. It is now setting out to conquer even more of the entertainment market while continuing its mission to discover and help break emerging artists while bringing the world together through outstanding music and entertainment.

The four All-Star finalists will each receive a total prize package worth $10,000 in value, including promotion across the LiveOne network. The finalists will compete for the chance to win prizes for up to $100,000 in value, including a new Tesla, during the pay-per-view New Year's Eve Finale. Additional fan prizes, giveaways and exclusive content will be promoted throughout the series, including digital meet & greets, NFTs, exclusive custom merchandise and more.

LiveOne's on-camera host and celebrity reporter, Chelsea Briggs, will be the emcee throughout the All-Stars competition. Commanding well over 100 million views as the host of LiveZone, One Rising and a number of other LiveOne series, Briggs will guide viewers through the year-long experience, introducing the talent and providing exclusive behind-the-scenes interviews with the participating artists.

The "All-Stars" format will include the best artists derived from LiveOne's slate of music franchises – LiveZone, Music Lives, One Rising, Music Lives On and LiveOne Presents, which includes multiple series of virtual live performance experiences, featuring artists from around the world. A LiveOne panel of judges will select artists to compete, based on live performances, talent interviews, and exclusive content on LiveOne.

"It's been an exciting first 5 years for LiveOne," said Robert Ellin, LiveOne's CEO and Chairman. "We've surpassed several milestones, including delivering over 5.2 billion impressions and 334 million livestreams. Our members have skyrocketed to nearly 3 million, and now they get to decide who is the biggest talent among over 3,000 artists who have been featured on LiveOne. We are thrilled to celebrate our artists and our fans in one big global music event!"

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LiveOne franchises are home to over 3,000 artists spanning across all music genres, including Afrobeat, EDM, Hip Hop, Latin, R&B and Country Music.

LiveOne members and music fans will be able to view all four of the quarterly competitions as well as the All-Stars finale on New Year's Eve on LiveOne.com. Keep checking back for announcement of participants in the first competition on March 27th, 2023.

About LiveZone

All the music news you need, crammed into one handy place. The LiveZone crew digs deep into the biggest stories impacting the worlds of music and pop culture.

About Music Lives

LiveOne's multi-artist virtual festival, Music Lives - the first of its kind created during the COVID pandemic - returned to the global stage for its second iteration benefiting MusiCares®, garnering nearly 28M livestream views over three days. The festival featured 72+ hours of non-stop music from three continents and over 130 global platinum and emerging indie artists, in addition to launching the first-ever NFT music festival poster. Now in its fourth iteration, the festival's success has led to multiple spin-offs including Music Lives Ballerfest edition, in partnership with FIBA and Vaunt, in 2021 and Music Gives, in partnership and benefiting WRAPP (Women's Reproductive Rights Assistance Project) in 2022. Past performances include: 24kGoldn, Davido, Francis Karel, G Herbo, Huey Mack, Jake Owen, Jimmie Allen, John Mayer, Justine Skye, Lennon Stella, Lil Tjay, Nelly, Pitbull, PRETTYMUCH, Trace Adkins, Wiz Khalifa, YBN Nahmir, Zac Brown Band, and many more.

About Music Lives On

Music Lives On is a weekly showcase featuring both up-and-coming artists as well as established acts across genres every Thursday on LiveOne.

About One Rising

A monthly live performance show series under LiveOne Presents, One Rising is the gateway to discovering new music and rising stars from around the country. Each month, LiveOne features a new emerging act as the One Rising Artist of the Month with acoustic live performances and exclusive interviews with LiveOne's Chelsea Briggs.

About LiveOne Presents

LiveOne Presents is a virtual livestream series featuring exclusive and intimate performances from some of today's hottest emerging and established artists live from venues across the world, including: OneRising, Rooftop Series, After Parties, Concerts, Stay Driven, The Show and The Unlocked Sessions.

About LiveOne, Inc.

Headquartered in Los Angeles, California, LiveOne, Inc. (NASDAQ: LVO) (the "Company") is an award-winning, creator-first, music, entertainment and technology platform focused on delivering premium experiences and content worldwide through memberships and live and virtual events. The Company was awarded Best Live Moment by Digiday for its "Social Gloves" PPV Event, and has been a finalist for 8 more awards, including Best Live Event, Best Virtual Event, Best Overall Social Media Excellence, and Best Original Programming from Cynopsis and Digiday. As of January 17, 2023, the Company has accrued a paid and free ad-supported membership base of 2.7 million**, streamed over 2,900 artists, has a library of 30 million songs, 600 curated radio stations, over 300 podcasts/vodcasts, hundreds of pay-per-views, personalized merchandise, released music-related NFTs, and created a valuable connection between fans, brands, and bands. The Company's wholly-owned subsidiaries include Slacker Radio, React Presents, Gramophone Media, Palm Beach Records, Custom Personalization Solutions, LiveXLive, PPVOne and PodcastOne, which generates more than 2.48 billion downloads per year and 300+ episodes distributed per week across its stable of top-rated podcasts. LiveOne is available on iOS, Android, Roku, Apple TV, Amazon Fire, and through OTT, STIRR, and XUMO. For more information, visit liveone.com and follow us on Facebook, Instagram, TikTok (https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Fwww.tiktok.com%2Fdiscover%2FLiveOne%3Flang%3Den&esheet=53292679&newsitemid=20230127005372&lan=en-US&anchor=TikTok&index=20&md5=7edf340f18e7c2ba3a89efd8e71d89c9), YouTube (https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Fwww.youtube.com%2Fc%2Fliveone&esheet=53292679&newsitemid=20230127005372&lan=en-US&anchor=YouTube&index=21&md5=4119733e46e0a3935e6cd8f06762b3b3) and Twitter at @liveone (https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Ftwitter.com%2Fliveone&esheet=53292679&newsitemid=20230127005372&lan=en-US&anchor=%40liveone&index=22&md5=7d07f7300d9a97a08590cb05886a4688).

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Forward-Looking Statements

All statements other than statements of historical facts contained in this press release are "forward-looking statements," which may often, but not always, be identified by the use of such words as "may," "might," "will," "will likely result," "would," "should," "estimate," "plan," "project," "forecast," "intend," "expect," "anticipate," "believe," "seek," "continue," "target" or the negative of such terms or other similar expressions. These statements involve known and unknown risks, uncertainties and other factors, which may cause actual results, performance or achievements to differ materially from those expressed or implied by such statements, including: the Company's reliance on one key customer for a substantial percentage of its revenue; the Company's ability to consummate any proposed financing, acquisition, spin-out, special dividend, distribution or transaction, including the proposed special dividend and spin-out of PodcastOne, its pay-per-view business and/or Slacker, the timing of the consummation of such proposed event, including the risks that a condition to consummation of such event would not be satisfied within the expected timeframe or at all, or that the consummation of any proposed financing, acquisition, spin-out, special dividend, distribution or transaction will not occur or whether any such event will enhance shareholder value; PodcastOne's or Slacker's ability to list on a national exchange; the Company's ability to continue as a going concern; the Company's ability to attract, maintain and increase the number of its users and paid members; the Company identifying, acquiring, securing and developing content; the Company's intent to repurchase shares of its common stock from time to time under its announced stock repurchase program and the timing, price, and quantity of repurchases, if any, under the program; the Company's ability to maintain compliance with certain financial and other covenants; the Company successfully implementing its growth strategy, including relating to its technology platforms and applications; management's relationships with industry stakeholders; the effects of the global Covid-19 pandemic; uncertain and unfavorable outcomes in legal proceedings; changes in economic conditions; competition; risks and uncertainties applicable to the businesses of the Company's subsidiaries; and other risks, uncertainties and factors including, but not limited to, those described in the Company's Annual Report on Form 10-K for the fiscal year ended March 31, 2022, filed with the U.S. Securities and Exchange Commission (the "SEC") on June 29, 2022, Quarterly Report on Form 10-Q for the fiscal quarter ended September 30, 2022, filed with the SEC on November 17, 2022, and in the Company's other filings and submissions with the SEC. These forward-looking statements speak only as of the date hereof, and the Company disclaims any obligations to update these statements, except as may be required by law. The Company intends that all forward-looking statements be subject to the safe-harbor provisions of the Private Securities Litigation Reform Act of 1995.

** Included in the total number of members for the reported periods are certain members which are the subject of a contractual dispute. LiveOne is currently not recognizing revenue related to these members.

Contacts

Press Contacts:
LiveOne
press@liveone.com

LiveOne IR Contact:
(310) 601-2505
ir@LiveOne.com

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