Miro Named as a Leader in the 2024 IDC MarketScape for Team Collaboration Applications
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SAN FRANCISCO and AMSTERDAM, Nov. 7, 2024 ~ In the latest IDC MarketScape report, Miro® has been recognized as a Leader in the team collaboration applications market. The report, titled "Team Collaboration Applications 2024 Vendor Assessment", highlights Miro's innovative approach to communication and its ability to adapt to the rapidly evolving landscape of team collaboration.

According to IDC research vice president Wayne Kurtzman, Miro is solidifying its place in the enterprise collaboration stack by offering new ways for people to work more effectively. With its hands-on approach and flexible, endless canvas, Miro is suitable for businesses of all sizes. Customers have praised Miro for its significant time savings and its ability to cater to a broad range of use cases, from sprints and brainstorming sessions to facilitating customer workshops and serving as a virtual meeting place for teams.

One of Miro's key strengths highlighted in the report is its integrations with popular office suites and other collaboration tools. These integrations not only enhance AI capabilities but also enable visual collaborative work. As per IDC's predictions, the global collaboration applications market is expected to double by 2028, with visual collaboration being the fastest-growing segment. With its rapid product development and flexible offerings, Miro is well-positioned in this expanding market.

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Miro's Chief Product and Technology Officer (CPTO), Jeff Chow, expressed his delight at receiving this recognition from IDC MarketScape. He believes that being positioned as a Leader in this report is a testament to the value that Miro brings to its users. He further adds that it acknowledges the progress made by Miro in becoming a critical tool for collaboration and innovation while leading the evolution of the visual collaboration market. What sets Miro apart is its unique position as an AI-powered platform that offers a flexible solution for teams to move from idea to outcome quickly.

IDC MarketScape is considered the premier vendor assessment tool in the ICT industry, providing comprehensive quantitative and qualitative assessments of ICT vendors for various technology markets. With Miro's recognition as a Leader in the team collaboration applications market, it solidifies its position as a top player in the industry and reinforces its commitment to providing innovative solutions for effective teamwork.

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